Tanner Begin

--:--:--

Food media

High Low

A brand world for High Low food culture: expressive marks, cutout-driven art direction, social templates, merch moments, and a launch surface that can move as fast as the content.

Official site

Role: Strategy · Copy · Art Direction · Founder
Status: Live

Food media

High Low food culture as a launchable world.

The identity direction uses food cutouts, rough sticker energy, and flexible low-fi brand tools to make a media product feel editorial, social, and quick to ship.

Two primary typographic marks

Bright, modular color tools

Food cutouts

Social

Merch